Doing Anthropology The Right Way
Facts On Design Anthropology.
The aspects that are design and anthropology when used together make up what is known as design anthropology. With this combination it becomes very difficult to understand how it should be done bringing the need to really understand it first. With design anthropology, the aim is to be able to understand how the values that people have will affect the physical experiences. Mostly it means different things to different people but the basic principle is that anthropologists and designers work on a project together utilizing one another’s skills.
All in all, the main purpose of this field is to find a way to solve issues in the world. Finding the solutions becomes much easier because of the relationship between anthropology and design because one is able to determine how people react and why they react the way they do. You will find that it is easier to research on how to solve the issues because you already have some knowledge on the relationship between human values and physical experiences. This then is presented to the client helping them figure out a way to solve an actual real problem in the world.
Something you may be wondering about is how the design anthropology works. First is to strike a balance in the between the designer and the anthropologist where the roles are well defined. What needs to be done is to design a strategy of how things are going to be done and what route will be taken to do this. Because the designer is visual, they are able to come up with the tools that will enable the anthropologist to represent their journey. The story the client gets to hear from the anthropologist is now what the designer visualized and actualized.
Design anthropology has many uses, however the main use is to carefully present what has been found on the ground and this is for the audience’s purposes. There are numerous research methods including dairy studies, ethnographic and usability testing while using anthropological approach. Putting on priority internal perspectives of an individual or group they are studying and identifying and putting on hold assumptions is where an anthropologist emphasizes on. Upon this research, a designer shall put together the research to develop a model for the understanding of the target audience. The way anthropologists report and present their research has in a great way change.
Science, data and perception on valid research are the challenges experienced with design anthropology. How you manage challenges and thrive in producing the desired result is what makes the difference. The designer always strives to understand the message being conveyed by the anthropologist thus they should ensure they have a healthy working relationship by the time they are starting.